StrategicDialgoue™
Cambria created an interactive web-based strategy communication tool for a professional services organization to help communicate new business strategies and key messages from senior management in a consistent and compelling manner. The application, combining Flash™ and Microsoft .Net™ technology, was deployed to communicate and receive feedback on the organization’s top six strategic initiatives. For each of the six initiatives, Cambria developed a unique Flash movie that communicated the key aspects of the initiative in an engaging, rich media format, followed by five interactive action items enabling participants to indicate how they intended to support each initiative. Finally, an on-demand reporting utility instantly provided data on participant support for each initiative, and participants’ actions were recorded in a database, allowing the client to follow up with each member.
Print This Page
